With marijuana being legal as of this coming Wednesday, many companies have been looking to see how they can get into the weed industry.
One of the more popular trying to get involved is the beer market.
Co-owner of local brewery Forked River Brewery Steven Nazarian says that making a drink that’s infused with THC or canabidiol (CBD) would be fairly easy for a brewer because the marijuana plant is very similar to the hops that are used in many beer recipes. However he adds it would be challenging to make a product that’s alcoholic and has THC in it because of restrictions from the government.
“As of right now there’s no way the Canadian government, or Ontario government, will allow any intoxicants like THC and CBD to be in alcoholic beverages.”
This doesn’t rule out non-alcoholic ones though.
Toronto company Province Brands has already whipped up a recipe that includes THC in it, while remaining non-alcoholic and gluten free.
Coke has also thought of making a step into the weed industry. In a recent announcement, Coke would be partnering with Aurora Cannabis Inc. to create a drink infused with CBD. This drink would not get you high as CBD is the strain used in medical marijuana.
Nazarian said Forked River has no plans of a weed infused beer at the moment, but its something the public has been asking for.
“I think now that legalization is on the horizon, people are now becoming a bit more vocal about it, and a bit more open about it.”
No word on when Coke’s product will be available